How Sila Nanotechnologies Streamlined Enterprise Sales with vizrm’s Account Mapping

Sila Nanotechnologies is a San Francisco Bay Area growth-stage company revolutionizing lithium-ion battery technology. With their proprietary Titan Silicon™ anode, Sila enables longer range and faster-charging EVs, and sleeker, more powerful consumer electronics. Backed by major investors, Sila is expanding rapidly, with production ramping up at its Moses Lake facility. Their mission is to power the world’s transition to clean energy. As Sila scales toward mass production in 2025, its sales team turned to vizrm to bring structure, transparency, and speed to their enterprise sales process.

The challenge: a fast-growing sales team

As Sila rapidly scaled its enterprise sales efforts, coordinating across multiple stakeholders and regions became increasingly complex. Traditional Pipedrive CRM views lacked the depth and clarity needed for structured account planning, especially when teams needed to align quickly and execute with precision.

The solution: vizrm org-charts & LinkedIn integration

With vizrm, Sila brought structure and transparency to its complex accounts, right inside the tools reps already use. Some of the key features for Sila are:

Relationship Visibility

1-click access to buying center maps from Pipedrive deals
Visual org charts for briefings and reviews

LinkedIn Pipedrive Integration

LinkedIn contact sync to Pipedrive with account tagging
Easy contact creation and updates from LinkedIn

Advanced Account Mapping

Use of group features to represent unknown or placeholder roles

The result: a scalable enterprise sales process

The team was able to quickly realize substantial benefits. Today, Sila tracks an extensive base of strategic accounts using vizrm’s dynamic org charts.

Streamlined account planning & strategy conversations

The team now uses vizrm account maps and org-charts as a basis for communication during critical planning meetings to create alignment and clarity about their account strategy.

“In account strategy meetings, people now pull up the org chart to clarify structure and decide who we need to move forward with. It adds context and visual clarity that wasn’t possible before.”

Reduced administrative work

Sellers save time every day by adding and updating Pipedrive contacts, deals, and activities directly from LinkedIn.

“Account managers really like how they can easily add contacts from LinkedIn. That’s been one of the most appreciated features”

Improved executive reporting

Executives gained increased transparency in the structures and sales strategies of Sila’s key accounts. Briefings happen on an as-needed basis rather than on quarterly reviews allowing for more informed decision making when it is needed.

“It’s been very helpful for our execs. Whether they’re on a plane or at a conference, they can just open vizrm and understand who reports to whom - who’s the blocker, who to engage with.”